
By Jeff Kollath
Since 2007, ABX (Aaron Brant) and DJ STV SLV (Steve Reidell) have performed, mixed, and mashed as the Hood Internet. Based in Chicago, the duo began putting tracks on the web, but eventually began performing live at clubs around the city. 2009 saw ABX and STV SLV hit Lollapalooza and Bonnaroo, and has much bigger things on the horizon for 2010. In the coming months, they will hit the road with Tobacco (of Black Moth Super Rainbow), heading out West for a series of dates, before finishing back in the Midwest in April. This Saturday, True Endeavors will present the Hood Internet, with support from the New Loud and DJ Vinnie Toma at the High Noon Saloon in Madison. The show is 18+ and starts at 10pm.
1. Since you and ABX started the project and the website over two years ago, you have had millions of downloads. Why do you think there is such a demand for what you guys are doing? Is the Hood Internet exploiting a gaping hole in the music industry that labels and other artists are missing?
Music blogs are such a big part of how people get new music nowadays. The way we release new tracks functions like a blog, and people subscribe to stuff, look at it in their Bloglines or Google Reader or whatever — so every time we post up a new track, people grab it. And the way people even found out about us in the first place was from other music blogs writing about what we were doing. I don’t know that we’re filling any sort of void (especially since mashups are already considered fairly out of vogue), but we’ve definitely found that lots of people really like the tracks we make.
2. So far, the Hood Internet has done four mix tapes, plus a bevy of other tracks. You mix navel-gazing emo with house music, bubblegum pop with R&B slow jams, and classic rock with hardcore hip-hop, genres that, to the untrained ear, don’t really mix. How do you go about putting these tracks together? Are you looking for similarities or stark differences? Briefly describe the process and the method your madness.
We just draw from the bank of things we like and try to re-imagine them in various combinations/permutations. Some stuff works shockingly well, others should probably be put to bed instead of posted on the internet. But there’s no real guidelines behind it.
3. Was there a particular moment that you and ABX realized that was something much more than a hobby?
In the first few months of the Hood’s existence (once the word had gotten out), our site kept crashing from going over bandwidth. That encouraged us to do more tracks — at one point we were doing them every weekday — and we were getting crazy downloads from all over, geographically. I can’t remember a particular moment, but it was earlier on that we could see that people were responding to what we were doing.
4. What has been it like to take your show on the road and play in clubs and theaters? What kind of crowd response are you getting? What’s the difference between doing this live and playing live with your other bands?
DJing a club and getting the dance floor moving (and keeping it moving) is pretty fun, and gratifying, but in a different way than playing guitar in a band is gratifying. May Or May Not (the band that ABX and I were both in) is fairly dissolved at this point, but you should check out this new band SHAPERS.
5. In March/April you are hitting the road out West and in the Midwest with Tobacco. How did that tour come about? Will you guys do anything together?
We did a mixtape for Tobacco when he put out “Fucked Up Friends” last year. But every time he/they would come to Chicago, we’d miss him — then finally met up this summer at Bonnaroo. I don’t know if we’ll necessarily collab it up, but you never know.
6. Recently, MoB has been featuring gig poster artists from around the Midwest. Many folks might not know that you are a damn fine graphic artist, too. Tell us a little about the poster work you do and where you draw inspiration from.
After I got laid off from my first job in Chicago, I learned how to screenprint at Steve Walters’ Screwball Academy. I did a couple of prints for friends’ bands, including one for the now-defunct New Black, who were opening for Secret Machines at Metro. Shortly after that, Metro was hiring a new graphic designer, so I threw my hat in the ring and got the job — so then I got to make lots of prints for bands I really liked. There are so many poster artists I get inspired by that it’s hard to list, but Aesthetic Apparatus and Delicious Design League are two that come to mind right away.
7. In a previous conversation, you described yourself as having “musical ADD tendencies,” always looking for the next thing. So, what is NEXT for the Hood Internet and for STV SLV?
We’re making a record. Not a mashup record, and that’s all we really know about it right now. We’re gonna try to get people we know to contribute parts to it, and do a bunch of our own production, aaaaand… we’ll see what happens.
Now, onto the lists:
Top 3 bands we should be listening to: Signals, tUne-YarDs, Felt (Slug and Murs)
Top 3 favorite places to play (town, tavern, or whatever): Chicago IL, Austin TX, Brooklyn NY
Top 3 artists you have not mixed but hope to soon: Pill, Nicki Minaj, Broken Bells
MP3: The Hood Internet – DJ STV SLV – “Band on the 16th Stage” (Wings vs Osborne)
MP3: The Hood Internet – DJ STV SLV – “Psycho Break” (Talking Heads vs Eileen Allien)
MP3: The Hood Internet – ABX – “Floating Paranoia” (Modest Mouse vs Kanye West)
MP3: The Hood Internet – ABX – “Two Weeks of Hip-Hop” (GrizzlyBear vs Dead Prez)